Housing Factor

Paint colors: If you are painting your front door, stay away from this color

Paint colors that could impress potential buyers as well as those that don’t are revealed by a study.

Do you often find yourself stopping to look at a house on the websites that has a particularly striking front door? Perhaps it’s a sunny yellow or a bright red. You paused for a reason, and it was probably the seller’s attempt to get your interest. Hey, it did the trick!

The color of your front door may increase or decrease the amount of the offer you receive when selling your house, which is a big difference from all the other choices you have to make.

A recent stated, “You want the buyer to fall in love as soon as they pull up [to your home.” “After that, they exit the vehicle with their agent and approach the front door.” Furthermore, that front door is important. The way the door stands out in terms of color is what conveys the depth, individuality, and sophistication of the house.

A number of paint colors may help alter buyer perception, for better or worse, according to a recent study* of more than 4,700 recent and potential home buyers nationwide.

Which colors should I stay away from?

Gray is a popular color for interior design in homes, but according to a color psychology expert and interior designer in Albany, New York, there are right and wrong ways to use color in design. Furthermore, the Zillow study participants felt that gray is an unsuitable color for a front door.

Images of a house with its front doors and interior spaces painted in ten or eleven different colors were distributed at random to the participants. Based on recent and potential buyers’ opinions of the house, their likelihood of seeing it in person, and the price they would be willing to pay, each color was given a score.

According to research, a home with a cement gray front door would fetch $3,365 less from both current and potential buyers.

Taking chances or trying new things doesn’t seem to work either. Buyers were less interested in the listing and less willing to take a tour of the house, even though they were somewhat likely to say they liked a house with a bright red front door. Similarly, front doors painted in olive green and saturated blue were linked to buyers’ reluctance to schedule a home tour. There was also a lower offer price corresponding to these two shades — roughly $1,300 less.

Use these paint colors for your front door.

In addition to making a house appear more desirable, black front doors increased the likelihood that recent or potential buyers would request an in-person tour. For the second year in a row, black is a popular front door color. A similar study with over 1,500 participants last year found that black front doors had the highest resale price when compared to all other front door colors shown to the participants. This shade may increase an offer price over the average home value in the United States in 2022 by roughly $6,450. With the price of a paint can, that represents a significant return on investment.

This year’s study found that while black was not linked to a higher offer price, mid-tone brown did encourage recent and potential buyers to make a higher offer. This rosy, terracotta-colored shade is probably what survey participants mistook for oak wood, which is more timeless and durable and may encourage buyers to make a higher offer on a house. According to our research, this color was linked to an offer that was $300 greater than one for a front door that was white.

Naturally, there’s no way to know if your well-considered front door color selection will maximize the amount you end up selling for. Curb appeal is just one of many other aesthetic elements that could distort a buyer’s opinion of your house. To decide if a paint color is a good fit for your home, it’s also crucial to take the exterior color and material into account. Do you need more ideas for colors? If you want to sell your house, these are the ideal interior paint colors.

In this study, 4,700 participants from across the United States were randomly assigned to view images of a house painted in one of ten or eleven colors for the front doors and interior spaces, respectively. Based on how buyers felt about the house, how likely they were to tour it, and how much they would be willing to pay, each color was given a score.

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